Marcus Donovan

eCommerce Lead

Marcus has shipped somewhere north of 40 commerce sites since 2018: Shopify, BigCommerce, and a couple of headless setups he refuses to talk about at parties. Caffeine intake non-trivial.

Articles by Marcus Donovan

Feature image for stripe-square-or-tyro-choosing-a-payment-gateway-for-australian-sites

Stripe, Square or Tyro: Choosing a Payment Gateway for Australian Sites

Stripe, Square and Tyro each solve different problems for Australian merchants. Here is an honest comparison of fees, settlement, local payment methods, and when each one wins.

Read Article
Feature image for complete-guide-ecommerce-platform-migration

Guide to eCommerce Platform Migration

Migrating your online store to a new platform is complex but necessary for growth. Here's a step-by-step guide to minimise risk and maintain SEO rankings.

Read Article
Feature image for gatsby-vs-nextjs-for-ecommerce-2026

Gatsby vs Next.js for eCommerce in 2026

Gatsby and Next.js both power modern eCommerce sites. We compare build performance, developer experience, and which fits different store sizes.

Read Article
Feature image for shopify-vs-woocommerce-choosing-the-right-ecommerce-platform

Shopify vs WooCommerce: Choosing the Right eCommerce Platform

Two of the most popular eCommerce platforms compared. We break down the strengths, trade-offs, and ideal use cases for Shopify and WooCommerce.

Read Article
Feature image for ecommerce-trends-shaping-online-retail-in-2026

eCommerce Trends Shaping Online Retail in 2026

From AI-powered personalisation to headless commerce, these are the trends driving online retail forward and how brands can stay ahead.

Read Article
Feature image for the-anatomy-of-a-great-ecommerce-product-page

The Anatomy of a Great eCommerce Product Page

Your product page is where purchase decisions happen. We break down the elements that make product pages convert and common mistakes that cost you sales.

Read Article
Feature image for fashion-ecommerce-designing-for-brand-and-conversion

Fashion eCommerce: Designing for Brand and Conversion

Fashion eCommerce requires a delicate balance between brand expression and conversion optimisation. Here's how to get both right.

Read Article